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Expand Your Online Footprint With A B2B/B2C Marketplace Solution
Create your own marketplace and enable hundreds to thousands of distributors, partners, and vendors to create and manage their own custom-branded online stores. Each one of your distributors will have the power to engage their customers with your products while also being able to add their own — maximizing your profitability and expanding your online reach.
For businesses looking to better enable their vendors and distributors, Multifront with Marketplace is one of the most powerful and efficient business strategies available.
Multi-Tenancy for Your eCommerce Business
This is a strategy in which a single instance of a software application serves multiple customers, or "tenants". It gives you the ability to enable tenants to share and customize sections of their eCommerce solution. These customizations could include changes to the admin UI, product catalogs, special promotions, etc.
Multi-Tenant solutions enable an innovative business strategy for enterprises because they allow development and maintenance costs to be shared. They also allow enterprises to give access to their full-scale software to their respective vendors and franchisees, whom may not typically be able to afford such platforms.
Unique Multi-Tenant eCommerce Business Strategies Using the Online Marketplace Module
Each industry has unique business requirements when it comes to deploying an eCommerce strategy. Multifront with online Marketplace capabilities allows your organization to deploy strategies developed around different scenarios that are then personalized to your specific online business needs. Marketplace can be used for many existing business models, especially those that practice B2B2C. Supporting models include:
- Manufacturers -> Distributors -> End Users
- Organization -> Affiliates (Independent Agents, Partners) -> End Users
- Franchisor -> Franchisee -> End Users
- Organization -> Customer -> Users
Remember, these are just examples of what your market could look like!
Marketplace is Multi-Tenant eCommerce with Online Marketplace Capabilities
It can greatly expand your online commerce footprint and enable hundreds to thousands of stores for distributors, partners, vendors, agents, and franchises with the ability to create and manage their own custom-branded stores. Each one of your distributors will have the power to engage their customers with your products— maximizing your profitability and expanding your online reach. Create turnkey eCommerce websites quickly for your vendors, distributors, partners, and, franchises, & affiliates.
- Create turnkey eCommerce websites quickly for your vendors, distributors, partners, and, franchises, & affiliates
- Access centralized administration for both you, the franchisor, and franchisees, distributors, and, partners to easily manage eCommerce web stores
- Ability to share and integrate products, catalogs, promotions, branding, and more with distributors and vendors
- Access to flexible, easy to use, architecture for .NET developers
Distributed Agent eCommerce
This is an innovative eCommerce strategy developed for businesses looking to increase sales through improved enablement of their agent channel. This eCommerce strategy enables you to provide your agents with the features and capabilities of Multifront while allowing them to produce more personalized online shopping experiences.
Online Franchising eCommerce
This gives companies the ability to retain control of their franchises while allowing franchisees to perform day-to-day management of their eCommerce website(s). This strategy allows you to more effectively manage your brand while better enabling your franchisees through improved collaboration. The end result is increased channel revenue, an expanded web footprint, better quality control and more.
This gives companies currently running a legacy enterprise platform the ability to keep their existing platform but still leverage the dynamic capabilities of Multifront. As a result, you will now have the ability to create highly customized and engaging shopping experiences in less time, while leading to higher conversion rates, improved customer retention, and increased sales.
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